Political labels and phrases
 

Learn to “Speak American”

When you talk about the environment, peace, and justice, can America hear you?

The Metaphor Project offers many free resources on this site for communicating our political messages.

Find out how to use language that evokes progressive American values when you tell your own story!


Recent Posts

New Metaphor Project Strategy

New Metaphor Project Strategy

Our current Metaphor Project strategy prioritizes  preserving access to the valuable framing resources available to all on this site free of charge. We particularly recommend that you use some of the language we suggest in the PDF available at “Grow Your Impact,” and in the following tools on our website, and similar words you might think of yourselves:

https://metaphorproject.org/tools/american-breakthrough-language/

https://metaphorproject.org/tools/american-change-language/

We will still publish blogs on topics of major concern from time to time, of course.  But the speed at which events and breaking news happen today, and the shortness of most people’s attention span make this change necessary.

New blogs will still appear in this space in the future, but this notice will recur as they get moved over to the “still featured” list to the left in this section, when they have been up on the site for a while.

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Book - Move Our Message

Susan C. Strong offers practical guidance on “speaking American” about your issues and framing lively political messages that spread.


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